How to quickly gain PR

Making a decent PR such as a 3 or higher eludes some SEO professionals in some cases because their niche just isn’t wide enough for traffic and backlinks really to support them. However, in the PC market, it was quite easy to make a PR3 through rigorous article writing and link trading with other sites. Oh and by the way, to really acquire the most out of this tutorial, you need to have decent blogging software such as Wordpress or Joomla.

First of all, the website was called PCEverything which at the height of its “career” or activeness was getting thousands of unique hits everyday. But with my design business picking up, I had no choice but to stop my active marketing and focus more on my job. However, that is all beside the point. In just 2 months, I was able to acquire a PR of 3 quite easily. There are a few things that you must take into consideration no matter what market you are into.

1. Who am I writing/working for? What I mean who is the audience likely to be?
2. Is this market big with major competitors?
3. Does this market have specific tools that can help me?

Those are some generic questions that should be asked no matter what you are attempting to market. In this tutorial, I am assuming are you at least adept in SEO (onpage optimization, keywords etc).

In my case it was quite a broad audience and looked a little like this:

1. Millions of people
2. Very big competitors (IGN, Gamespot, Gamespy, you get the point)
3. Yes, one site was N4G

Bookmarking Sites

When I first started the first thing I did, was put in place a simple easy design that allowed the user to view vital information quickly and efficiently. For example, I had “Latest Headlines”, “Recently Popular”,” Featured Article”, and “Feeds” all at the top of the page and is instantly viewable.

With this, I was quite easily able to convert visitors from other sites that linked here into residents who view more than one article.

However, that wasn’t the main source of the quick success. Every time I created an article (about 5-10 a day) I would submit them to many social sites like Digg, Reddit, N4G, twitter, stumbleupon,  Facebook, Myspace, Instablogs, Affiliate Sites, and some others. This of course took time to accomplish, one article would sometimes take a couple hours to “complete” but had the potential of bringing in thousands of visitors in just a couple hours which frequently happened.

By simply doing that, I instantly introduced thousands of people to my new site and had many returning visitors with a bounce rate of only about 30-40%.

Google News

This is really a great way to get a few extra hits. By applying for Google news, you will appear in their news source that thousands of people read daily. It is really a resource that many overlook when they are trying to get their information out to people.

However, you must have another writer other than yourself, a working contact us page with your information and unique urls. For example, if you are using wordpress try using this as your permalink setup /%post_id%/%postname%/. Don’t attempt to use dates in your url. Unless Google has changed their policy, they don’t like/allow it. So simply stick with a number and the post name.

Affiliate Building

Affiliate building, or as some refer to it as link trading, is a simple enough task. Although, Google has gotten wise and began downgrading sites with many outgoing links. So if you had 100 inbound links and 120 outbound links, your PR would more than likely decrease significantly. The real art in affiliate building is building affiliates that are above your level. So try and find sites that don’t have hundreds of affiliates or are new like you. By the way, you don’t always have to generally look in your specific niche. I went out and affiliated with a Racing blog with a PR of 6 which boosted me as well. So remember, don’t over do it!

Network Yourself

If you are really wanting to build your website, you need to get your name and website out there as a credible, reliable source of information or goods. Other than simply getting your link to pop up in search engines and other sites, people should recognize your site instantly like most do of IGN and know the info is good. To accomplish this, post regularly (good info and market it like above), join LinkedIn and join Facebook and begin building your profile.

Mainstream SEO

You also need to make sure you market your specific keywords well so when you add your site to directories and to public profiles you use your specific keywords to help SERPs. But this is all implied.

Conclusion

To wrap things up, here is what you really need to do and get into the habit of doing:

• Join bookmarking websites such as Digg, Twitter, N4G (Gaming only), Facebook, Myspace, StumbleUpon, Instablogs and Reddit.
• Market yourself to sites such as Facebook, LinkedIn and other business network building websites.
• Make info easy to get and create public groups for people to join (people love being part of things).
• Make sure you get your name out to other websites by link exchanging. But beware, use sparingly or Google will catch up with you! I recommend a max of 10, but I wouldn’t go much further than that.
• Apply for Google News if your website fits into any of their main categories. (Can be found at news.google.com)
• But above all, provide quality content that people will want to link to and want to tell their friends about. If you do everything listed here and don’t focus on actually writing quality articles, this guide won’t help you one bit. Simply provide reliable, interesting fun content to people. It is as simple as that.

If you do all this daily, you will begin to notice many backlinks pointing to your website from other news sources. I only did this for roughly 2 months after getting the domain name. If you keep this kind of routine up, you will easily gain a PR of 7 or 8 within months. It is all about external links and providing quality material. Good Luck.

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Tags: Affordable SEO, Affordable Websites, Improve Ranking, PR

This entry was posted on Saturday, July 11th, 2009 at 9:58 pm and is filed under Industry News, SEO. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.